Could Daimler brand be revived by Jaguar Land Rover in the UK?

Could the historic Daimler brand be revived as part of Jaguar Land Rover’s plans to expand its model range? As the resurgent Midland car-maker goes from strength to strength and seeks to double the number of vehicles it produces to more than a million a year, it could make sense. Although Jaguar Land Rover has said nothing to indicate it’s even a remote possibility, it does own the rights to the UK arm of the Daimler name. There is no disputing the Coventry car maker needs to grow if it…

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